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Tips for mobile marketing
I found this excellent blog on mobile marketing from Hipcricket. If you're getting involved with mobile marketing, it offers some sound tips on how to do it correctly.
Most people have not yet had a marketing experience with their phone. However, you can bet that will change very quickly as we move forward in this digital marketing era.
Just as telemarketing grew from being an excellent marketing tool to an utter annoyance for many people, mobile marketers run the same risk. Fortunately, the technology that allows the marketing process also makes it easy for consumers to opt out of mobile marketing campaigns if they want.
Here is a nice quick video on the subject as well.
The fact is, though, that many people would be interested in receiving marketing messages on their mobile devices - especially if it's from a source that they like.
If you frequent a store often, more than likely, you would be interested in learning about specials or new products or sales or whatever.
Games and contests are additional mobile marketing strategies that people will participate in. Everybody likes the opportunity to win something - or even the opportunity just to play a game.
The key to any mobile marketing is giving subscribers information and/or content that they want to get. If marketers can consistently generate that type of content, then they will be able to keep and grow their subscribers and run an effective campaign.
Marty Valania has been involved in digital marketing for over 10 years. Please email questions or ideas to martyvalania@gmail.com.
Most people have not yet had a marketing experience with their phone. However, you can bet that will change very quickly as we move forward in this digital marketing era.
Just as telemarketing grew from being an excellent marketing tool to an utter annoyance for many people, mobile marketers run the same risk. Fortunately, the technology that allows the marketing process also makes it easy for consumers to opt out of mobile marketing campaigns if they want.
Here is a nice quick video on the subject as well.
The fact is, though, that many people would be interested in receiving marketing messages on their mobile devices - especially if it's from a source that they like.
If you frequent a store often, more than likely, you would be interested in learning about specials or new products or sales or whatever.
Games and contests are additional mobile marketing strategies that people will participate in. Everybody likes the opportunity to win something - or even the opportunity just to play a game.
The key to any mobile marketing is giving subscribers information and/or content that they want to get. If marketers can consistently generate that type of content, then they will be able to keep and grow their subscribers and run an effective campaign.
Marty Valania has been involved in digital marketing for over 10 years. Please email questions or ideas to martyvalania@gmail.com.
posted by Marty at
8:11 AM
5 Comments:
Thanks for sharing such wonderful tips for us. Really awesome. A business, whether large or small, and whether selling online or offline, needs a substantial web presence so it can be successful in the current day and age.
Small Business Marketing Sydney
Great info. Thx. As a business consultant, I need the latest tools for my clients. Thx again.
Austin
www.SmartWayMarketing.com
Another great way to provide customers with news are caller ringback tones. if you are interested check out: ECT ringback tones
Of course a strategy with multiple means would be the best way for mobile advertising.
Mobile ads are compact versions of those other types of ads. What's great about them is that mobile users will somehow be more enticed to check on the product/service offered since these ads more direct and appealing.
-Dylan May
Mobile marketing is known to be one of the most popular and very important tools of marketing and SMS is the most prevalent and popular form of mobile marketing.
Sewall's Point cell phone marketing
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